ph. by us

Oh la la! So, yesterday we had the pleasure to attend the H&M press preview for Spring '13 here in Athens and we have to admit the upcoming collection is totally stellar; a mix of boho chic with sexy rock translated into sporty, relaxed shapes. There's a bunch of items we are literally dying to get our hands on, so we'd suggest you make sure to check the stores on a regular basis from early February onwards - we suspect this is going to be a sell-out.

xo

NEF&NAT

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Konstantinos Melis by Laskos ss13

Idiosyncrasy; a specific,unusual feature of a person. An odd habit. A great amount of eccentricity. What comes to our mind is peculiarity. And for sure, the collection gave out a sense of quirkiness. Great details, creative styling, good choice of music, interesting location and the highlight of the show: an original Damien Hirst art piece dominating the space. Something you do not get to experience often, especially in a small and emerging market. Congrats guys. 

The talented duo presented a very mature and vibrant collection in which they managed to successfully combine modern cuts with a nod to the 80's and early 90's. The only negative comment we have is the choice of models, with some exceptions of course; Nasia Mylona and Christiana Gargaropoulou you absolutely managed to capture the spirit of the show with your aura and attitude, and some other models, their names we are not aware of-sorry girls.

The show is a live proof that if creativity and willingness gets paired with innovation and forward thinking, small miracles are possible to occur.

Congratulations Konstantinos and Yannis.

The best is yet to come.

xo

NEF&NAT

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